Neste verão, Labubu não se tornou viral - tornou -se uma sensação cultural. Com seu charme peculiar, lançamentos de edição limitada, e endossos de celebridades, o personagem rapidamente ganhou um culto entre jovens, Consumidores que conhecem tendências. Da Coréia do Sul ao Reino Unido, O hype levou a filas maciças - e em alguns casos, Até altercações físicas nas lojas pop mart.
A Pop Mart store in Shenzhen | Image credit: Xinhua News Agency
During major in-store events, Pop Mart turned to smart retail management powered by IoT to keep the Labubu frenzy safe and orderly. Real-time crowd monitoring systems tracked foot traffic and automatically alerted staff when densities exceeded safe levels—helping avoid incidents and maintain a seamless shopping experience.
Screenshot via Rednóte
But the impact of this tech isn’t just limited to retail.
From Pop Culture to Property Management
The same kind of IoT-driven visibility is transforming other sectors too—like commercial spaces. Take WeWork, a global flexible workspace provider with hundreds of locations worldwide. Known for offering co-working spaces, private offices, and enterprise solutions, WeWork, just like Pop Mart, faced operational headaches when it came to managing third-party staff like security guards and janitors.
With teams spread across locations and inconsistent performance standards, relying on paper logs and manual check-ins wasn’t cutting it anymore. Então WeWork turned to Minew for a smarter, automated solution.
The IoT Combo That Changed Everything
WeWork deployed Minew’s IoT hardware solution—combining MBS02 Location Beacons and the MWC03 Bluetooth® LTE Location Badge—to gain real-time visibility into staff activities, indoors and outdóóré.
Aqui está como funciona:
Live Position Tracking
Beacons are installed across office zones, and each staff member wears a smart badge. These éeuart badges detect signals and transmit precise location data over 4G, whether indoors or outside with a GPS and BeuE dual póéeuteuóneung ésiméteeu.
Smarter Attendance & Task Logs
O éeuart badges support automatic check-ins, RFID scans, and manual button logging. They also record movement history and time spent on specific tasks, giving managers a clear picture of whether patrols and cleaning are being done as required.
Emergency Alerts & Controle de acesso
To enhance the safety of workers, the MWC03 éeuart badge features an SOS button, allowing employees to send immediate alerts along with their exact location in case of emergencies. Geofencing capabilities further increase safety by defining restricted zones—if an employee enters these areas without authorization, an alert is triggered to inform management immediately.
The Results? Data-Driven Operations, At Scale
Since adopting Minew’s hardware solution, WeWork has gone from manual oversight to fully digital workforce management. The tracking solution has cut down on inefficiencies, improved accountability, and reduced operational costs.
Mais importante, it’s scalable. WeWork is now rolling out the system across more of its sites, and even adapting it for use in other environments like smart campuses, logistics parks, e hospitais.
Why It Matters
Whether it’s controlling the Labubu madness or keeping office operations running smoothly, smarter management is becoming a must in today’s fast-moving world. IoT is no longer a luxury—it’s a game-changer.
And with flexible, future-ready IoT hardware solutions from Minew, businesses everywhere can tap into the same intelligence that kept the Labubu-like craze from turning into chaos.
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