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2.7” Electronic Shelf Label

Minew Athena27 Eink Display digital price tag applied with the latest Bluetooth Low Energy 5.0 technology combined with Nordic chips. The working temperature between 0℃ to 50℃ plus IP65 waterproof. With average updates of 5 times per day, the battery life can last up to 5 years. Minew Athena Series not only can accurately display products with price information but also support users' template editing. All Athena Series Electronic Shelf Labels have Brighter RGB LED lights and Anti-Collision Features. Users can simply bind and manage Thousands of labels through the Minew Smart Retail IoT Cloud Platform.

Minew offers a complete solution that includes Tags, Gateway, Mobile APP, and Smart Retail IoT Cloud Platform. If you are interested in this project and want to make a small trial, please do not hesitate to contact our staff for assistance.


• Bluetooth 5.0 technology
• Long lasting battery life up to 5 years
• Nordic nRF52 series
• Bi-directional wireless communication
• High-quality dot matrix Eink display
• Template editing
• Multi-language support
• QR code, Barcode, NFC for online-offline interactionBrs
• Brighter RGB LED lights/Anti-Collision
• Integration With POS/ERP/CRM Systems


Size 2.7 inch
Dimensions (mm) 86.9 x 42.9 x 12.8
Weight (g) 38
Material ABS
Active display area (mm) 60.09 x 30.70
Resolution (pixels) 60.09 x 30.70
Pixel density 125 DPI
Pixel colors Black/white/red/yellow
Viewing angle 180°
Communication method Bluetooth Low Energy 5.0
Battery CR2450 x 2
Battery life 5 years
Operating temperature 0℃ to 50℃
Compliance CE, FCC, RoHS, BQB


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